Your city is reckoning with a housing crisis.

Learn what power you have to heal your town’s housing market.

Escaping the Housing Trap book cover

The Housing Market is Broken

A new red house on a sunny day

Housing is an investment. And investment prices must go up.

A young woman, her husband, and their dog sit on the floor their new home

Housing is shelter. When the price of shelter goes up, people experience distress.

Housing can’t be both a good investment and broadly affordable—yet we insist on both. This is the housing trap.


You can escape.

Break out of the housing trap in your town.

Learn from the leading voices in addressing the issues your place is facing.


Excerpts and Related Articles

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What Others Are Saying

“Marohn and Herriges carefully document how we got ourselves into this trap, and then use the vision of Strong Towns to present a set of principles every community and its champions can employ to begin the long and hard journey of freeing ourselves from it. Escaping the Housing Trap is a must read for everyone struggling to respond to the crisis.”

— Mike Keen

“This is possibly the best yet from Strong Towns. I appreciated the way this covered the confusing and divisive issue of our modern housing crisis in a way that was understandable, empathetic, and practical.”

— Mark S.

“Housing is such a hot topic, and everyone thinks they know THE answer - zoning reform, non-market housing, regulation, etc... What I love is how ST treats all these views with due respect, but offers good criticisms of each one. Even better is the section on solutions, which, in classic ST style gets me, a regular citizen, excited for bottom-up change.”

— Joel Fox

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